SOP Sample for MS Business Analytics in India - Fresher Profile

Ever since childhood, I have been glued to the computer, which is why I have been intrigued to explore and master every aspect of its functioning, making it one of the most revolutionary inventions of our time. On the other hand, I have always been good with numbers which prompted me to integrate my fascination for computers and my passion for numbers. As a result, I decided to pursue my undergraduate degree from [UNIVERSITY_NAME], [CITY] in B.Sc. in Computer Application-Mathematics, Statistics, and Computer Science which collectively forms a triple degree.

During my undergraduate studies, I have tried my best to follow a holistic approach by actively participating in diverse extra curriculums as well as maintaining a good academic score. For instance, I have been a part of the University youth festival for a dance competition named "Margamkali", where I won third place among 30+ teams while also being part of the university's cycling and yoga competitions. Most importantly, I was a volunteer in the NCC Naval wing of our college for a whole three years, wherein I coached my peers and juniors in swimming and also attended a disaster management camp. However, the main highlight came when I represented my state, Kerala, as part of the NCC Naval wing during a national camp held in [CITY], Maharashtra. Apart from these endeavors, I was also the Department secretary of [STUDENT_ASSOCIATION] (Computer Application Students Association) in 2018, where I was responsible for managing and overseeing all the important events and tasks related to this department. Through these experiences, I have not only learned how to work in a team and lead a team, but I have also learned the importance of physical fitness, especially for women in this day and age.

Academically too, I have tried to maintain a good track record as I was the class topper of the batch 2019, which landed me an Overall Performer award in 2019. Furthermore, during my final semester, I chose application development in Java as the main topic of my computer project. Through this project, I tried to showcase how data can be saved by using location (latitude and longitude). Consequently, I received good grades for my project, which again goes to show my academic prowess.

My first stint in the professional setting came through an internship at [COMPANY_NAME], where I learned the basics of android development. Following this internship, I joined another internship in a company named [COMPANY_NAME] where I was designated in the Sales and Marketing department. Here, I was given the task of recruiting my team members and marketing the different products of [COMPANY_NAME] via different campaigns. Eventually, we managed to generate around Rs 42,000 under my leadership. This internship, in particular, helped me realize my leadership capability as well as key marketing and sales tactics.

After my under graduation, I joined [COMPANY_NAME], a start-up company in Kochi. While working in this company under the HR department, I managed and monitored recruitment and hiring processes for 100+ interns and full-time employees while handling other major responsibilities simultaneously. For instance, I was involved in developing various internal systems for smooth and efficient HR workflow, managing and monitoring the content section of the social media platforms of [COMPANY_NAME], and collaborating with other senior management for pitching ideas related to investment. My stint with the company allowed me to explore every aspect of a business and its different domains.

Taking these experiences forward, I joined [COMPANY_NAME], a web design and development company. I am currently associated with the company as an Analyst, managing and monitoring various data and analysis-related activities. In addition to this, I also automated report creations on e-commerce marketing metrics, performance, traffic, merchandise using different metrics. So far, I have scoped, managed, and delivered actionable insights on e-commerce companies and helped improve the deployed website's user impressions and engagement. This opportunity made me realize the potential of data and its analysis to predict various outcomes. To further enhance my technical and business acumen, I earned several certificate courses such as SQL - MySQL for data analytics and business intelligence and Excel skills for business.

However, I still need to learn how a business's various functions work in unison with the technical aspects to take my career forward. After careful consideration, I have concluded that a master's degree in Business Analytics from the _____ would be the best way forward to fill this gap in my skill set. The comprehensive course structure of this program will improve my business acumen and hone my analytical and communication skills.

Considering the scope, growth, and indispensable array of knowledge, I am convinced that the MSc in Business Analytics program offered by the __(University)__ would enable me to update my skillset and ensure its relevancy with my future goals. Post consummation of the master's program, I expect to see myself working as a Business Analyst in companies such as [COMPANY_NAME] or [COMPANY_NAME] where I will be responsible for building stakeholder relationships, meeting end-to-end requirements and achieving team-specific goals.

With my prior academic and professional experience in business analytics, I envision putting considerable effort into the program with my endurance and new insights for intellectually stimulating learning to add to the rich environment of the university.